Bet on yourself.

Naheen Khan in a black blazer holding a camera

Brooklyn, NY — Est. 2025

I turned down Wall Street to build four businesses with my family. This is the journey, and everything I learned along the way.

Follow the journey

The question that changed everything

If everyone was willing to take a chance on me, why wouldn’t I take a chance on myself?

I document the whole journey: the wins, the failures, and the lessons nobody told me, so the next kid from a simple home has a map instead of a guess.

What you'll get from me

Three pillars.

01

Community & Engagement

You're not building alone.

  • Local collabs
  • Q&As and live sessions
  • Shoutouts to small businesses
02

Behind the Scenes & Connection

The real version, not the highlight reel.

  • Event setups at 6am
  • Weekend runs with my sister
  • Detailing days on the block
03

Education & Value

What I learned the expensive way, for free.

  • Financing with 0% APR
  • Customer psychology
  • Content that actually converts

The story

Brick by brick.

Keep scrolling →

Early

01

The Block

Last born, only son, desi household in Brooklyn. Dad worked so much I barely saw him. The street taught me hustle before anyone taught me strategy.

2020

02

The Itch

COVID. Everyone was chasing quick money. I almost dropped out to flip cars. I stayed, partly out of fear and partly out of respect for my family.

2021

03

The Turn

Started running cross country at Brooklyn College. Learned how to push through when everything says stop. My sister said: do accounting. I listened.

2022

04

The Network

3.3 GPA. A public city college. No connections. So I became a LinkedIn machine, because it's who you know and who vibes with you.

2023

05

Two Failures

Co-founded 7 Skies Junk Removal and sold my shares. Started a bookkeeping firm that died from neglect. Both taught me what I actually wanted.

2024
Naheen Khan in a black blazer

06

Dallas

An internship at a top Wall Street bank. A dream on paper. In reality: everyone chasing approval, pennies on the dollar of deals that weren't mine.

2024

07

The Promise

My dad once had the chance to go out on his own. With three kids to feed, he couldn't take it. I decided his sacrifice would be the reason I take mine.

2025
Naheen mixing a custom fragrance at the Jahan Fragrances perfume bar

08 · Jan

The Rebrand

Sat my sister Nabela down. We rebranded Dad's Etsy fragrance shop. First event in February: $1,000+ in one night. The golden ticket was in front of us the whole time.

2025

09

The Bet

Turned down a Big Four offer. Told my father I was all in. It felt like betraying my family. It was the opposite.

Now
Naheen Khan smiling

10

Home

Four businesses. About 100 events. Six figures. Every day building next to the people I love. Faith in God, faith in myself.

Brick by brick.

What I've built

Four businesses.

  1. 01 Jahan Fragrances Perfume Bar · Events · E-commerce

    The first custom perfume bar for private events in NYC's desi community. Guests leave with a scent made for that night.

  2. 02 Srithi Moments Wooden Photo Booth · Proposal Décor

    Handcrafted wooden booths and proposal setups for people who want the day to feel like them.

  3. 03 Dice Auto Spa Car Detailing

    Built with two of my childhood best friends. Showroom finish, on your block.

  4. My sister's vision, built together. We make local businesses look like the brands they already are.

From the feed

Watch it happen.

Real days, real numbers, real lessons. Posted on @bynaheen.

Naheen Khan smiling

Your turn

Take the chance.

Follow the journey. Steal the lessons.
Bet on yourself, then tell me about it.

Follow @bynaheen